Prateek Mangal

Amity Business School

Noida, Uttar Pradesh, India

Overview

Prateek is an author and works as the Director – Client Services, for SSR Management Consultants Pvt. Ltd. He is also currently pursuing Ph. D. degree with research focus on Big Data and Climate Change from Amity Business School, Amity University Uttar Pradesh. An Electronics & Communication Engineer form ASET, Noida, he did his MBA from Indian Institute of Foreign Trade - Kolkata, and International University in Geneva, Switzerland. He is also a Diploma holder in Cyber Law from Asian School of Cyber Laws, Pune.

 

Prateek is author and editor of three books titled “The Shifting Goal Posts: Technology and Management Trends”, “Treatise: The London Diaries”, and “Compendium: Management Cases from Emerging Markets”. He is also member of editorial board and reviewer for several prestigious international research journals.

 

Prateek has also been a two-time delegate to the prestigious Harvard University HPAIR Conference at Cambridge, Massachusetts, USA in 2019 and 2020; and has presented papers in many international conferences like ICIEM 2020 (London) and other national level conferences. He has also represented India in a 12-member High Level Youth Delegation to Yunnan Province of People’s Republic of China in 2019. The delegation was hosted by Department of Foreign Affairs of Yunnan Province and facilitated by Confederation of Young Leaders, India.


He started his corporate journey with Triton Management Services and served the FMCG giant in Africa and India. He has nine years of experience in FMCG and Manufacturing Industry and is widely traveled across Asia, America, Africa and Europe and is also a subject expert of Business Management. He has published research papers on several contemporary issues in SCOPUS listed journals and IEEE Xplore; he has also authored several Book Chapters, Case Studies, and articles in books of international repute. His chapter on ‘Marketing Analytics’ has been published in the book “Stratégie: Business Intelligence & Analytics”, He has also contributed a chapter on International Marketing in the book “Novel Marketing”.

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